‘A Most Violent Year’ Sets the Standard for Latino Roles in Hollywood

Latino Premiere Club Overwhelmingly Recommends ‘A Most Violent Year’
‘A Most Violent Year’ Is In Theaters Nationwide On Friday, January 30

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most_violent_homePASADENA, Calif. – The Latino Premiere Club (LPC) overwhelmingly voted Thursday to recommend A24’s crime drama film A Most Violent Year following a screening held at ArcLight Cinemas in Pasadena, California. The film, written and directed by J.C. Chandor, stars Guatemalan-Cuban-American actor Oscar Isaac and Jessica Chastain. Isaac plays the lead character, Abel Morales, a Latino immigrant businessman in New York City whose efforts to expand his company are threatened by attacks and corruption.

A Most Violent Year resonated with the audience of more than 100 LPC members, comprised of influential Latino leaders from fields including education, public relations, business, law, and non-profit organizations.

“I loved having a Latino shown as a successful businessman trying to do right, and being emphatic about achieving success within the law,” remarked one member.

“Dark, gritty, realistic,” another member stated. “The immigrant experience captured ina unique way.”

In a Q&A session following the screening, panelist Moctesuma Esparza, a veteran film producer and CEO of Maya Cinemas, heralded A Most Violent Year as a “potential turning point in how Hollywood represents who we [American Latinos] are.”

Pointing to Isaac’s portrayal, Esparza called A Most Violent Year a “breakthrough” for movies with roles that are “universal, speak to the human condition, while also reflecting my culture,” to which all audiences can relate. Read more…


CW’s ‘Jane The Virgin’ Proves There Are No Borders in American Dramedy

The Latino Premiere Club Overwhelmingly Encourages Audiences to Tune in to ‘Jane The Virgin’ Premiere on Monday, October 13th at 9 p.m./ 8 p.m. Central

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Jane.KeyArt.STUDIO CITY, Calif. – The Latino Premiere Club (LPC) membership, comprised of influential Latino leaders from all walks of life including education, public relations, business, law, and non-profit organizations, overwhelmingly voted (96%) to recommend the upcoming CW comedy-drama Jane The Virgin following a screening held at CBS Studios on September 18th. The show features actress Gina Rodriguez as the lead and title character.

Jane The Virgin resonated with the enthusiastic LPC members, with 96% saying they would recommend the show. “A complex Latina character was great to see on TV, which is rare,” stated one member. “Love it,” commented another member, adding that the show was “Fresh, loved the style, loved the characters and over the top funny.”

The audience also included eight teenagers, 100% of whom said they would recommend this show to friends and family. “This show has just left me an unbelievable impression on me in many ways, leaving me to crave for more of the drama,” remarked one of the teenage audience members. Another youth said, “Loved it! Loved her [Jane]!”

During the Q&A session following the screening, audience members applauded the show’s creator and executive producer, Jennie Snyder Urman, and peppered her and Rodriguez with questions as to why they had decided to adapt another telenovela story for the English-speaking market. “As outrageous as the premise seemed, it was totally plausible,” Urman said. “It’s a fairy tale about fate and destiny.” Read more…


The Latino Premiere Club Enthusiastically Recommends ABC’s “Cristela”

 Cristela An American Dream Becomes Reality For Cristela Alonzo  Premieres on Friday, October 10th at 8:30pm/ 7:30pm Central

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Cristela ScreeningBURBANK, Calif. – On September 16th the Latino Premiere Club (latinopremiereclub.com), a new partnership between the National Hispanic Media Coalition (NHMC) and the LatinHeat Media Institute, held a screening at ABC/Disney Studios of the network’s upcoming sitcom Cristela. The pilot episode introduces Cristela, played by breakout comedienne Cristela Alonzo, who stars as a woman laughing her way to the new American dream in a family comedy loosely based on her life and stand-up routine.

Cristela Alonzo breaks new ground with Cristela as the first and only Latina to have a TV show in which she not only stars, but is also co-creator (along with Kevin Hench), co-executive producer, and writer. Not since George Lopez and Ugly Betty has there been a TV show on broadcast TV created and starring a Latino/a on TV and once again ABC leads on that front.

Cristela revolves around the character of Cristela and her dream of becoming a lawyer, something her traditional Mexican-American family doesn’t quite understand. She’s entering her sixth year of law school after juggling home obligations and working multiple jobs to pay her way. She lives in cramped quarters with her sister Daniela (Maria Canals-Barrera), her long-suffering brother-in-law Felix (Carlos Ponce) and their two young kids (Isabella Day & Jacob Guenther), and a traditional Mexican mother (Terri Hoyos), while Felix’s cousin and co-worker Alberto (comedian Gabriel Iglesias) drops in to shamelessly flirt with Cristela – something she wants nothing to do with.

Cristela has been dubbed “the little show that could” because after the pilot was pitched, ABC passed on the script Alonzo and Hench had written. At the urging of another executive producer, Becky Clements, the creative team took a huge risk by taping a pilot presentation. It worked. “We knew we had a funny script but it’s not the same thing reading the words than actually seeing it in action,” said Cristela during the Q&A which followed the screening.  Read more…